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Be Informed.

With Performance Analytics as a Service
Data & Analytics

Elevate your strategy with advanced data modeling and Databox dashboards,
delivering actionable insights to guide your SaaS or Tech company to
confident, data-backed growth.

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Data Modeling & Analytics: Foundation for Insight

In-depth analysis of your HubSpot objects and data environment. A data modeling and segmentation plan is the groundwork for robust performance analytics, ensuring precise, actionable data is measured.

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Maintaining Data Quality Hygiene: Precision in Practice

Elevate data management with our best practices naming conventions, data maturity and velocity assessments inside your HubSpot CRM, ensuring accuracy of your performance analytics.

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Performance Analytics as a Service (PAaaS): Strategic Clarity

Harness the power of predictive performance methodology through monthly managed hypothesis and recommendations, turn complex data into straightforward, actionable insights.

Performance Analytics as a Service: Insight-Driven Growth

PAaaS offers strategic clarity for SaaS and Tech companies, providing data assessments, modeling, and actionable insights with a focus on critical metrics.

Including a Databox subscription and a six-month initial term, it ensures decisions are data-backed. Tailored to enhance your RevOps strategy, PAaaS propels informed decision-making, optimizing your growth trajectory.

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Fort Myers Databox Premier Partner

We are honored to be a Premier Partner of Databox, beginning our partnership journey in 2019.

As a Premier Partner of Databox in the USA, we work with clients who require innovative analytics and dependable performance strategies to monitor their revenue operations performance management.

Our partnership gives us access to a global network and the Databox team, allowing us to deliver exceptional performance management services to our clients.

Check out our Premier Partner status on the Databox website by clicking the button for more information.

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PAaaS Core Elements

Fixed client success and data management service reviews. 
  • Day To Day: Real Time Analytics available on desktop and mobile applications.

  • Weekly: Report notification against key goal milestones and trends, allowing for early optimization on major variances.

  • Monthly: Strategic review of your key metrics and data model, with hypothesis optimization recommendations.

  • Quarterly: Strategic review of your key metrics and data model, with hypothesis optimization recommendations and proactive planning for the following quarter.

  • Annually: Strategic Session, YoY assessment and annual performance review (includes 4th Quarter review elements).
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PAaaS Essential Elements
Fixed & Flexible Solutions: Custom built to meet your unique needs
  • Data Modeling & Segmentation: Through meticulous data organization and cleansing, we redefine how you view and utilize your CRM data, ensuring accurate representation and segmentation.

  • Data Maturity & Velocity: We assign statuses to your data, highlighting the revenue stage of contacts, their journey milestones, conversion rates, and the velocity between stages, offering you a clear view of your data's life cycle and its impact on your business.

  • Predictable Performance:
    Leveraging Databox’s methodology, we apply six stages of predictable performance to your custom databoards. This approach not only measures but optimizes your strategic GTM and RevOps activities, ensuring every decision is backed by reliable data.
Databox-1

 Easily track crucial metrics across all your platforms. At 6teen30 every Revenue Operations as a Service (ROaaS) retainer that is fully managed includes Databox. We identify your essential metrics and build personalized Databox boards to focus on what is most important.

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Data Modeling & Segmentation: 

Our Performance Analytics as a Service (PAaaS) revolutionizes the way you manage and interpret your CRM data.

We embark on a journey with you, starting from the very foundation of your data architecture to ensure it not only represents your business accurately but also empowers your strategic decisions.

  • Strategic Data Assessment and Planning: Assess and plan data optimization for strategic alignment.

  • Data Cleansing and Validation: Export, cleanse, and validate CRM data for accuracy.

  • Reconstruction and Segmentation: Rebuild CRM with custom properties and segment data into personas and ICPs.

  • Foundation for Predictable Performance: Establish benchmarks for analytics and enable data-driven strategic actions.
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Data Maturity & Velocity: Enhancing Your Revenue Journey

Unlock a clear view of your data's lifecycle and its business impact with our focused approach on data maturity and velocity.

We meticulously categorize each contact, company, and deal record with specific revenue status stages—ranging from prospect to client—across the entire customer journey.

This strategic classification includes:

  • Volume Metrics: Identifying milestones at each stage, from initial contact to account expansion, to gauge your growth trajectory.

  • Conversion Metrics: Evaluating the effectiveness of each stage in the journey, ensuring your strategies are driving desired outcomes.

  • Velocity Metrics: Measuring the time it takes for opportunities to move between stages, accelerating revenue opportunities and optimizing your sales cycle.

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Predictable Performance: Guided Growth with Data

Harness Databox’s predictive analytics to optimize your strategic GTM and RevOps activities with our tailored approach.

By implementing six stages of predictable performance—Output, Outcomes, Leading outcomes, Lagging outcomes, Quantity, and Quality—we ensure each decision is backed by solid data.

Our custom-built databoards focus on critical areas:

  • GTM RevOps Machine: Visualize the performance and efficiency of your go-to-market marketing, sales and client success strategy, tracking how well your operations align with your business objectives.

  • Revenue Model & Client Journey: Gain insights into the effectiveness of your revenue streams and customer engagement strategies, pinpointing areas for optimization to accelerate revenue.

  • Business Information Dashboards: Optional custom integrations to analyze data from across your tech stack, offering a comprehensive view of your business health and opportunities for growth.
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Invest In Your PAaaS Retainer

Choose from three services to report on sales led, or product led growth GTMS or book a consultation to build a custom business information performance analytics model. 

Supercharge Your SaaS & Tech Organization

Serious about scaling up?, the importance of ending silos, and aligning your teams, tech, and processes to serve your client throughout their journey to increase revenue has never been as important.

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19%

Faster Revenue Growth with RevOps

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15%

More Profit with
RevOps

Drive Smarter Predictable Growth & Make Sharper Decisions Across Your Business

Performance Analytics as a Service (PAaaS) transforms your approach to growth. With PAaaS, you're not just guessing; you're making every strategic move based on solid, real-time data. It's about getting the insights that matter, enabling smarter decisions that propel your SaaS or Tech company forward

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Data Accuracy & Segmentation

Say goodbye to GIGO (Garbage in Garbage out) inefficiencies, that only contribute to bad decisions made in good faith. Welcome clean segmented HubSpot CRM data aligned to your customer journey - 100% trust the data you see!

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Measuring metrics That Really Count

RevOps Machine Analytics across your entire customer journey and with our optional custom BI integration options, we measure the metrics that matter from clean segmented data - visibility 24/7 on desktop, livestream casting to wall monitors or viewable inside your mobile app. 

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Your RevOps Analytics Pro Team

Our Databox Certified Premier Partner RevOps pro's have implemented hundreds of analytics projects and databoards.  Set Up correctly, expertly managed, why trust anyone else with your revenue Growth?

Ready to experience ScaleUp Velocity with RevOps, simply choose a date and time that is convenient for you.
Meet Mike, your RevOps Strategist!

Let’s talk about transforming your ideas into scale-up success, schedule a 30-minute discovery call today.

 

 

Client Testimonials

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Partnering with 6teen30 has been an eye-opener, especially as the CMO of iiko (now Syrve), an international restaurant SaaS company.

Their deep knowledge in RevOps, shown through the inbound strategy, HubSpot setup, and making of a multi-territory website and underlying operational procedures, reflects how committed they are to our company and its goals.

Despite challenges, they’ve been dependable with their expertise, skills, and tools. One big win from our collaboration is the successful rebranding of iiko international operations to Syrve.

If your company is thinking about RevOps seriously, 6teen30 is a solid choice, dedicated to growth and genuinely interested in ensuring ongoing success.

Simon Dadswell
Chief Marketing Officer: Syrve
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I recommend 6teen30 to anyone who needs a RevOps Firm that will not only drive the bus, but also map out the route and point out the significant landmarks.

With 6teen30, one gets a highly talented and professional growth team – plus Mike’s strategic direction. Mike’s recommendations for structuring our first promotion were so successful at bringing in new customers that I have adopted the same technique to closing every sale.

Beyond Mike, the rest of the team is incredibly dedicated to their work and delightful to work with. Jamie coordinates them like the experienced maestro he is, ensuring the delivery of intricately structured campaigns with every piece in place.

Jamie and Mike are also two of the most responsive people I have ever met. We are in the USA, so their ability to erase the five-hour time difference has been much appreciated.

Jeff Grody
President and Chief Executive Officer: EasyExport
Jeff Grody

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'I thoroughly recommend 6teen30 Digital for any organization wanting to grow market share and revenues and grow quickly.

They invest time in getting to know each of their customers very well.

Their focus on all the moving parts that contribute to growth is awesome, they have a well-thought-through and tested methodology, and they really deliver.’

Richard Wood
Chief Executive Officer: Safran
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'I highly recommend these guys, I can honestly say we would have not achieved our success if it wasn't for Mike and his team.

Their ability to understand the immediate priorities and deliver growth and scale up programs that get results is outstanding, helping us scale up to £18m [from less than £1m] in revenue in five years!' which ultimately helped contribute to us achieving a successful exit in 2023.

Jason Buckley
CEO: LF&E
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'From initially helping us understand our market and our place in it, creating a USP, branding, business strategy, client journey, and personal and staff development - 6teen30 Digital has been of immeasurable value to me personally and to the business.

They are a huge reason behind our success in turning KeyFleet from a Ford to Ferrari which also resulted in us being acquired, If you get the chance to work with Mike you won't regret it.'

Marc Mcloughlin
Managing Director: KeyFleet
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'We began working with 6teen30 Digital at the start of our Company's life and journey. The level of detail in terms of the research and campaigns put together was significantly better than we initially expected and ensured we came out of the blocks at a fantastic rate.  I have no doubt that without this we would not be where we are today. 

A great team who went out of their way to deliver results, over and above those initially planned.'

Joff Ward
Managing Director: CorkSol UK
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'Mike's ability and experience are second to none, he has a unique manner that I can only admire and attempt to copy. His solutions and advice for our sales and marketing was a key factor in my success and subsequent successful exit for me.

I could not have done it without him and his team at 6teen30 Digital, I will be eternally grateful for his friendship, support, and genius!'

Simon Doderer
Senior Recruiter: Microsoft
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The Bear Trail

'Mike’s knowledge of the SaaS, finance & leasing sector is very impressive. He and his team have an excellent ability to seek out new products and services, even in mature market sectors.

The team is meticulous in marketing and sales delivery and successfully delivering GTM strategies. Finally, their passion and commitment to any project or client are beyond question.'

Philip R Jordan
Non-Exec Director: The Bear Trail
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'I would highly recommend Mike and his team at 6teen30 Digital for anyone wanting to up their game and take their business to the next growth or scale up level.'

Lucy Barrow
Marketing Director: Mix & Twist
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